Run a full SEO audit on any self-custody, hardware, smart or exchange wallet. Eight crypto-native modules covering SoftwareApplication schema, AI visibility (AEO), security audit firm signals and YMYL trust. Free first audit, no signup.
Crypto wallets have unique ranking signals: software schema, security audit firm mentions and AI search behaviors. Three things every wallet needs that Ahrefs and Semrush cannot do.
Wallets need SoftwareApplication schema with operatingSystem, applicationCategory and feature list. Generic SEO tools do not validate these. Without them, search engines treat your wallet site like any other web page.
Token schema audit →Wallet rankings now factor mentions from audit firms like Trail of Bits, Quantstamp and CertiK. These authority signals require crawling crypto-specific sources, which generic tools do not do.
Crypto SEO guide →ChatGPT, Perplexity and Claude rank wallets when users ask "best Solana wallet" or "safest hardware wallet". AEO scoring uses different signals than Google. Crawlux is the only audit tool that tests AEO for crypto.
AI visibility audit →From schema validation to backlink toxicity, every Crawlux module is calibrated for crypto wallets.
Core Web Vitals, crawlability and indexation. Tuned for wallet sites with download pages and chain-specific landing pages.
Open module →02Wallets hold user assets. We audit security audit firm citations, founder identity verification and recovery flow disclosure.
Open module →03Tests your wallet against real prompts in ChatGPT, Perplexity and Claude. Scores citation frequency for "best wallet" queries.
Open module →04Validates SoftwareApplication, MobileApplication and Organization JSON-LD. Checks operatingSystem, version and feature list markup.
Open module →05Classifies wallet keywords. "Best Solana wallet" is different from "import wallet to Phantom" or "wallet vs exchange".
Open module →06Detects spammy referral PBNs without penalizing legitimate audit firm, GitHub and Etherscan links.
Open module →07Benchmarks your wallet against the top 20 sites in your category by AEO score, schema coverage and authority depth.
Open module →08White-label PDF with prioritized fixes. Send the report to your team or external agency as a deliverable.
Open module →All 8 modules run on your wallet site in under 60 seconds. Free first audit on any crypto wallet.
Each wallet type has different SEO concerns. Crawlux tunes the audit based on whether you ship self-custody software, hardware devices or smart contract wallets.
Phantom, Rainbow, Trust, MetaMask
Ledger, Trezor, Keystone, Tangem
Argent, Safe, Zerion, Ambire
Coinbase Wallet, Binance Wallet, OKX Wallet
Side-by-side: what an enterprise SEO suite gives a crypto wallet versus what Crawlux delivers.
See how your wallet scores. Free first audit, no signup.
Compare vs Ahrefs →Four phases run in parallel. Most audits complete in under 60 seconds. White-label PDF report ready immediately.
Validates SoftwareApplication, MobileApplication and Organization JSON-LD. Checks operatingSystem, applicationCategory, featureList and version fields.
See token schema module →Crawls for security audit firm citations, founder identity proofs, GitHub authority and YMYL trust signals across the wallet site.
See YMYL module →Tests your wallet against real prompts in ChatGPT, Perplexity and Claude. Scores citation frequency for "best wallet", "safest wallet" and chain-specific queries.
See AEO module →Benchmarks your wallet against the top 20 sites in your category. Highlights schema gaps, AEO score deltas and authority signals.
See competitor module →Free first audit on every wallet site so you can test before upgrading. Pay once per domain you audit, never monthly.
Common questions from wallet teams about SEO, schema and AI search.
Crypto wallet SEO requires four pillars. First, SoftwareApplication or MobileApplication schema with operatingSystem, applicationCategory and featureList. Second, dedicated landing pages per chain or use case. Third, AEO optimization so ChatGPT and Perplexity recommend your wallet for queries like "best wallet for X". Fourth, YMYL trust signals like security audit firm citations and recovery flow transparency.
Read the full crypto SEO guide or run a free audit on your wallet.
Crypto wallets need SoftwareApplication schema as the primary entity for desktop and web wallets, plus MobileApplication schema for mobile apps. Add Organization schema with sameAs pointing to GitHub, Twitter and audit firm reports. For hardware wallets add Product schema with offers. For smart contract wallets add Service schema describing the account abstraction features.
Walk through the full schema setup in the token schema guide.
Ranking for "best wallet" queries requires three moves. Build a dedicated landing page targeting the chain or use case (best Solana wallet, best DeFi wallet). Add comprehensive SoftwareApplication schema with feature list. Earn citations on review sites and crypto media. Crawlux audits all three in one report.
Wallets have unique demands generic SEO tools cannot handle. Software schema validation differs from web page schema. Security audit firm citations matter more than for any other crypto vertical because users hand custody. AEO matters disproportionately because users ask AI which wallet is safest before downloading.
Wallet SEO focuses on software product visibility plus security trust signals. Exchange SEO focuses on trading interface visibility plus token listing pages. They share schema fundamentals but wallet SEO needs heavier SoftwareApplication and MobileApplication markup, while exchange SEO needs deeper FinancialProduct and CryptoExchange schema. See the dedicated Exchange SEO solution for trading platforms.
AI search engines cite wallets based on structured data, factual density and authority mentions on crawlable sources like GitHub, audit firm reports and crypto news outlets. Crawlux's AI Visibility audit tests your wallet against real prompts in ChatGPT, Perplexity and Claude, scoring citation frequency and the wording AI models use about you.
Hardware wallets should target three keyword clusters: discovery ("best hardware wallet [year]"), comparison ("Ledger vs Trezor") and trust ("safest hardware wallet"). Build dedicated landing pages with Product schema for the device, Review schema for testimonials and Organization schema with audit firm sameAs links. AEO matters because crypto users ask AI for security recommendations.
Generic SEO tools partially work for wallets. They catch core issues like broken links, slow page speed and missing meta tags. But they cannot validate SoftwareApplication schema, do not test AEO, miss wallet-specific keyword intent and cannot benchmark against the top 20 wallet sites. For crypto wallets, generic tools cover roughly 40 percent of what matters.
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